書籍分類

Statistics for Management and Economics, Abridged 12/e /Keller (Custom Solutions)

作者:Gerald Keller
原價:NT$ 1,380

ISBN:9786269793143
年份:2024
出版商:Cengage Learning
頁數/規格:632頁/平裝彩色

內容介紹 本書特色 目錄 作者介紹

    Description
    Discover how important statistical methods are for today's managers and economists as you learn how to apply these tools to real business problems with Keller's best-selling STATISTICS FOR MANAGEMENT AND ECONOMICS. This edition emphasizes applications over calculations. A unique three-step "ICI" approach to problem solving teaches you how to "identify" the correct statistical technique by focusing on the problem objective and data type; "compute" the statistics by hand or using Excel®; and, finally, "interpret" the results within the context of the problem. Data-driven examples and cases demonstrate how marketing managers, financial analysts, accountants and economists rely on statistical applications. In addition, thousands of exercises and datasets use real data from individuals, sports teams or the stock market to let you practice what you've learned.
    分類位置:
    商管 > 統計 > 統計學

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