Description Microeconomics is a classroom-tested resource for learning the key concepts, essential tools, and applications of microeconomics. This leading textbook enables students to recognize and analyze significant data, patterns, and trends in real markets through its integrated, student-friendly approach to the subject — providing practice problems, hands-on exercises, illustrative examples, and engaging applications that ground theory firmly in the real world. Each chapter, opening with a set of clearly defined learning goals based on the Bloom Taxonomy, features numerous Learning-by-Doing (LBD) problems, mathematical and graphical data, and varied problem sets focused on current events.
Now in its sixth edition, the text offers extensive new and revised content throughout. All applications reflect current data and important new developments in the field of economics, including behavioral economics, randomized controlled trials (RCTs) in policy evaluation and design, and computational-based microeconomics. Updated chapter openers, designed to increase student interest, cover topics including the economic impacts of climate change, U.S. household income and spending, surge pricing by Uber and Lyft, the effect of immigration on wages, and advances in robotics, automation, artificial intelligence, and more.
Fresh and revised applications and chapter openers, including many focused on international microeconomics, technology, and the gig economy
Revised end-of-chapter problems, data sets, graphs, and Learning-by-Doing (LBD) exercises
Coverage of game theory/trade wars, computable general equilibrium models, and computational analysis in industrial organizations
Case studies of Social Security, the production tax credit for wind power, and the Supplemental Nutrition Assistance Program (SNAP)
Features
Presents a structured, integrated approach to microeconomic theory and analysis
Offers step-by-step explanations and easy-to-use tables and graphs
Contains numerous fully-worked practice problems with specific numbers and equations
Provides alternative course designs for teaching microeconomics in a variety of formats and timeframes
Includes complete teaching resources, such as an instructor’s manual, a solutions manual, a test bank, student quizzes and practice exams, and a study guide
Features a companion website for both students and instructors that contains PowerPoint slides, Excel spreadsheets, and supplementary resources
Available E-Text format includes clickable images, interactive tables and graphs, embedded practice quizzes, and audio-enhanced graphics
Table of Contents PART 1 INTRODUCTION TO MICROECONOMICS
1. Analyzing Economic Problems
2. Demand and Supply Analysis
PART 2 CONSUMER THEORY
3. Consumer Preferences and the Concept of Utility
4. Consumer Choice
5. The Theory of Demand
PART 3 PRODUCTION AND COST THEORY
6. Inputs and Production Functions
7. Costs and Cost Minimization
8. Cost Curves