Sports Economics 3/e (絕)
- 20本以上，享 8.5折
售價
$
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- 一般書籍
- ISBN：9780132758994
- 作者：Rodney D. Fort
- 版次：3
- 年份：2011
- 出版商：Pearson Education
書籍介紹
本書特色
目錄
Description
Offer a dose of economic thinking to the business of sports.
Sports Economics will help students understand the business side of sports and how it impacts the games seen at the stadium or in the arena.
The third edition features coverage on the role of electronic media, and the current economic situation.
Offer a dose of economic thinking to the business of sports.
Sports Economics will help students understand the business side of sports and how it impacts the games seen at the stadium or in the arena.
The third edition features coverage on the role of electronic media, and the current economic situation.
Features
Present information from one of the best players in the field: Author Rodney Fort is a recognized authority on sports economics and business, both in the United States and internationally. His dozens of articles and monographs cover sports topics as diverse as cross-subsidies in U.S. sports leagues, predatory behavior by Major League Baseball toward African American Baseball Leagues during integration, analysis of competitive balance, and comparative analysis of North American and European sports leagues. With his experience and insight, Professor Fort shows students how the application of the economic concepts to team sports leads to a better understanding of the relationship between sports, the business, and the game.
Present information from one of the best players in the field: Author Rodney Fort is a recognized authority on sports economics and business, both in the United States and internationally. His dozens of articles and monographs cover sports topics as diverse as cross-subsidies in U.S. sports leagues, predatory behavior by Major League Baseball toward African American Baseball Leagues during integration, analysis of competitive balance, and comparative analysis of North American and European sports leagues. With his experience and insight, Professor Fort shows students how the application of the economic concepts to team sports leads to a better understanding of the relationship between sports, the business, and the game.
- Engaging Writing Style. Fort presents a lively writing style that makes for a read that isn’t just educational, but interesting and engaging as well.
- Provide additional support: In-text Learning Aids.
- Learning Objectives, which appear at the start of each chapter, provide students with a preview of key content, as well as a focused discussion of real topics affecting the field.
- Margin Notes, which include “Did You Know?” sports facts and quotes from personalities in sports and the business of sports, appear next to relevant text in order to spark students’ interest in the material.
- Updated! Learning Highlights call out interesting, detailed examples and information that is relevant to the material.
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End-of-chapter Questions give students an accurate feel for the adequacy of their understanding. These questions are presented on three different levels:
- Review questions are memory joggers that remind students of the important elements found in the reading.
- Thought questions require students to work through the chapter content from a higher-level of thinking.
- Advanced questions push students to actually apply the concepts, rather than just read about them.
Table of Contents
Chapter 1. Warm-Up: The Business of Sports
PART I: DEMAND, SUPPLY, AND SPORTS MARKET OUTCOMES
Chapter 2. Demand and Sports Revenue
Chapter 3. The Market for Sports Broadcast Rights
Chapter 4. Team Cost, Profit, and Winning
Chapter 5. Sports Market Outcomes, Part I: Leagues, Team Location, Expansion, and Negotiations
Chapter 6. Sports Market Outcomes, Part II: Leagues and Competitive Balance
PART II: THE MARKET FOR TALENT AND LABOR RELATIONS
Chapter 7. The Value of Sports Talent
Chapter 8. The History of Player Pay
Chapter 9. Labor Relations in Pro Sports
PART III: GOVERNMENT AND THE SPORTS BUSINESS
Chapter 10. Subsidies and Economic Impact Analysis
Chapter 11. The Stadium Mess
Chapter 12. Taxes, Antitrust, and Competition Policy
PART IV: COLLEGE SPORTS
Chapter 13. College Sports
Chapter 1. Warm-Up: The Business of Sports
PART I: DEMAND, SUPPLY, AND SPORTS MARKET OUTCOMES
Chapter 2. Demand and Sports Revenue
Chapter 3. The Market for Sports Broadcast Rights
Chapter 4. Team Cost, Profit, and Winning
Chapter 5. Sports Market Outcomes, Part I: Leagues, Team Location, Expansion, and Negotiations
Chapter 6. Sports Market Outcomes, Part II: Leagues and Competitive Balance
PART II: THE MARKET FOR TALENT AND LABOR RELATIONS
Chapter 7. The Value of Sports Talent
Chapter 8. The History of Player Pay
Chapter 9. Labor Relations in Pro Sports
PART III: GOVERNMENT AND THE SPORTS BUSINESS
Chapter 10. Subsidies and Economic Impact Analysis
Chapter 11. The Stadium Mess
Chapter 12. Taxes, Antitrust, and Competition Policy
PART IV: COLLEGE SPORTS
Chapter 13. College Sports
